3,242,493 telephone calls made by ccAdvertising over a period of seven days. The plaintiffs sued in Missouri state court, where the court dismissed the case for lack of standing because the calls did not violate the TCPA. On appeal to the Eighth Circuit, the court reversed the dismissal, concluding that even the brief messages received by the plaintiffs qualified as “telemarketing” in violation of the TCPA. The plaintiffs prevailed at trial against ccAdvertising, but not against the other defendants named in the suit. Statutory damages of $500 per call under the TCPA resulted in a judgment of $1,621,246,500. CcAdvertising filed a post-trial motion for reduction of damages, arguing that such an excessive damages award violated the due process clause of the Fifth Amendment. The district court granted the defendant’s post-trial motion, and reduced the damages to $10 per call ($32,424,930 total).
On the third issue considered on appeal, the reduction of statutory damages, while acknowledging the unambiguity of the TCPA’s damages provisions, the court agreed with the lower court’s finding that the $1.6 billion damages award violated the due process clause. The “shockingly large amount,” compared with the defendant’s conduct, which lasted one week and for which the defendant thought it had consent, led the court to conclude that the district court did not err in reducing the award.